Britt Coombs

Growth Leader

and Inclusive Design Speaker

Specializing in Analytics, Automation & Inbound

Building better programs with evidence-based optimization

  • 14 Years Of Experience

    in content creation, marketing automation, sales enablement and brand strategy

  • 5 Industry Certifications

    in Google Analytics, SEO, Inbound Optimization and Automation

  • 2 Leaders In Their Space

    that guided my growth as a strategic marketer: DoorDash and Oracle

  • 1 Demand Generation Specialist

    dedicated to dynamic workflows, accessible design and evidence-based marketing

Marketing with heart, strategy and pinpoint precision

Britt is a demand generation specialist who focuses on market segment analysis, conversion rate optimization and sales enablement to help organizations both lean and enterprise reach their growth goals. She uses her skill set to operationalize best practice and move big ideas from to research to real life.

She is active for Dartmouth, her undergraduate alma mater, as an Admissions Ambassador to local high school students and as a Moosilauke Forum research panelist. She has also recently published an essay with Routledge about the importance of cultural identity and community in higher education.

A featured speaker on accessible design, Britt is proud to have built a career in building dynamic and empathetic campaigns and in leading teams to learn, test, grow and iterate.

Professional growth, skills and contributions

  • See Slides From My Inclusive UX Talk

    At Digital Summit, I led a virtual lecture on how marketers can audit their designs to comply with WCAG 2.1 and be usable by people of all abilities.

  • Download A Campaign Prototype

    Testing strategies, email design and industry research was conducted by me for Katoa, a conceptual brand in need of pre-sales marketing.

  • Read Our Case Study By HubSpot

    At DoorDash our team unlocked new experiments with Sales and deeper audience segmentation by creatively reimagining how we used HubSpot.

  • View My Courses On FutureLearn

    Currently I am enrolled in two online courses so I can keep learning about a few favorite subjects, including digital law and inclusive product design.

Projects and perspectives: insights from writing, creating and deep-diving

Case Studies ▪ These lookbacks delve into some of my most notable projects: sharing behind-the-scenes journeys from end to end and showing how I and other stakeholders helped actualize a few very cool ideas.

Booklist ▪ Inclusive design and systems thinking are two of my favorite topics to think, learn and read about. To quote Rob Walker (author of ‘The Art of Noticing’), it’s essential to always be taking in new “provocations for creativity, work and staying human.”

Writing Catalog ▪ I’ve always loved to write; before pivoting to demand generation at Oracle, I was a content marketer for several years. Here are a few of the marketing assets as well as human-focused stories I am proudest of.

A few more facts about me…

I’m always up for

new connections, side projects,

brainstorming and virtual coffee.

Let’s connect.